Could you please introduce yourself?
Hi, My name is Hugo and I am 35 years old. Born and living in Portugal.
How did a guy from Portugal comes up building snowboards?
Back in 98 when i opened a skate proshop „switchstance sk8shop“ we had the first contact with snowboards and we saw the material going away among our friends and I got pretty stoked on what could be the feeling of ride on snow. 2 years after we decided to close the shop due to import prices rise,(€ sucks!) I kept one snowboard. Stiff as a baseball stick. After riding a few times I said to myself: “Riding a snowboard must be more fun than riding a wood stick.” I started searching for boards and tried a few flex from other friends boards. I didn’t find anything soft so I started searching for snowboard constructions and so on. I ended up landing on 2 websites: skibuilders.com and grafsnowboards.com (tons of precious info ‘how to do’ and also techniques). So I followed every post from anybody across the world for 5 years (and still going there for updates) on the search for pressbuilding, heating system, finishing, fibers and suppliers. Everything you can imagine you’ll find there.
Then one day in 2005 I went to the Asturias in the north of Spain where you find small resorts and some powder. I cracked my nose and said to a friend who were climbing with me: „I am going to build a snowboard“ and the friend answered: „Are you crazy or what, how?“ 3 months later i was finishing to build my first press with the help of some friends…. and since then I never stopped. I am always searching for the prefect board for the perfect descent. Because I was born and living next to the ocean doesnt mean I don’t dream of snowboarding. Even when I am surfing which is almost everyday I always try to mix the 2 worlds on the pursuit of the best feeling of snowboarding. Even on ice.
On which projects are you working on right now?
I worked on many projects. Some mine some with partners across Europe and ended up „alone“ on FRESH LINES BOARDS with the same vision: Creating great shapes.
What do you do for a living?
I am building snowboards and surfboards. Repairing surfboards, working on my family business on sundays which is already much. To stay alive I surf.
Is there any favourite snowboard spot? And why?
My favorite spot is the Tirol area and staying in Innsbruck with local friends. You go to where are the best conditions with your local friends because they got the tirol pass and you can go everywhere its dumping and you follow them.
Where do you see yourself in 5 years?
I really don’t know. Life is too short. Why think too much about the far away future. I wish to see myself in 5 years with legs to surf and ride powder.
Tell us something about your home.
My home, Well…. good food, best in country, average to worldclass waves. Just for a few weeks we got snow in the winter. I am close to OPORTO airport which got Ryanair to get to every corner in Europe. It’s cheap and I am surrounded by my family who supports me a lot.
How does a typical day in the life of Hugo Batista Cacola looks like?
– Take my son to the kindergarden
– First check the webcam in bed at 7 am
– Surfsession (or wait while working) and then shape boards, finishing boards, work on projects
– another surfsession at the end of the day if its summer
– dinner, sex and sleep
What springs to mind for the following keywords?
– Social Media – Needed crap
– Music – punkrock
– Role Model – whatt??
– Flow – POWDER
– Inspiration – waves
– Adventure – mountain